Gamefound Acquires Indiegogo: the Future of Crowdfunding

Time: Aug 09,2025 Author: SFC Source: ppcm.com.cn

On July 24, 2025, the crowdfunding world ignited with big news: Gamefound, the fast-growing Polish platform beloved by tabletop creators, officially acquired Indiegogo, the seasoned American crowdfunding pioneer with nearly 38?million users and over $3?billion raised since 2008. This isn’t just a merger—it’s a game-changing fusion of reach and innovation. With Gamefound’s cutting-edge tools—think seamless pledge management, multilingual support, stretch?pay utilities, and mobile convenience—now poised to power Indiegogo’s diverse campaign categories, an entirely new era of crowdfunding is beginning.

In this article, we’ll break down what this acquisition means for creators and backers alike—detailing the platforms behind the headlines, how their union reshapes campaign tools and pricing, and why this merger may well be the dawn of a smarter, more creator-centric crowdfunding landscape.

1. Key Info You Need to Know

Indiegogo, a pioneer in the crowdfunding space for over 17 years, has built a global community of 38 million members and helped raise nearly $3 billion for innovative ideas worldwide. Renowned for supporting bold ventures in technology, design, film, and the arts, Indiegogo is a strong strategic fit with Gamefound’s focus on the tabletop gaming space.

- Gamefound’s proven technology – built with a laser focus on user experience – to power all Indiegogo categories, bringing powerful tools to creators across all categories.

- Gamefound will remain dedicated to tabletop, but Gamefound campaigns will soon also be discoverable on Indiegogo.

- Backers will be able to log in using either Indiegogo or Gamefound credentials, streamlining the experience.

- For Indiegogo creators, friendlier business terms and policies to support a stronger platform.

“It’s time for crowdfunding to be a forward-facing industry again,” said Julie dePontbriand, CEO of Indiegogo. “Gamefound’s technology is unrivaled, and we’re thrilled to bring it to Indiegogo’s diverse community. Together, we’re making crowdfunding more innovative, creator-friendly, and exciting than ever before.”

2. What Is Gamefound: Built by Creators, for Creators

Gamefound was founded in Poland in 2016 by Marcin ?wierkot and Szymon Matyjaszek. Initially created as a pledge manager for Awaken Realms projects, it rapidly grew into a full-fledged crowdfunding platform. In just a few years, Gamefound became the leading destination for tabletop campaigns, hosting 8 of the 10 largest board game launches and raising over $165 million in 2024 alone with major hits like Cyberpunk 2077 and Lands of Evershade.


“I strongly believe our success so far is a result of our simple philosophy – we need to have at least a 2x better platform than the next competitor. Friendly and intuitive for backers, professional and reliable for creators. Our tech team is working extremely hard and shipping new features every 2 weeks – I could not be more proud of their focus and discipline!", said Marcin ?wierkot, CEO of Gamefound.

And its feature list is nothing short of extraordinary. Campaign creators have access to:

- 20+ payment options, including PayPal, instant payments.

- A unified ecosystem (pre?launch, live campaign, pledge & shipping, late pledges).

- A mature pledge manager used over 2,500 campaigns by 1,000+ creators.

- Adfound, their built?in marketing engine yielding 6.7× ROAS for a modest 5% fee.

- Follower Gift (adds 20% followers pre?launch), Endgame (surge?boost finale, +4% funding), Late Pledge (+65% post?campaign revenue).

- Real?time analytics, Stretch Pay (installment payments boosting funding 33% on average).

- A native mobile app, multilingual interface, VAT/tax tools, currency conversion, and community?driven discovery (daily rankings).

Every new feature reinforces the “built by creators, for creators” ethos.

3. What Is Indiegogo?

If Gamefound is the rocket, then Indiegogo is the seasoned mission control.

Launched in 2008 in San Francisco by Danae Ringelmann, Slava Rubin, and Eric Schell, Indiegogo was among the first—and remains among the most influential—crowdfunding platforms.

It introduced flexible and fixed funding models, helped creators with perks instead of equity, and over the years has raised about $3 billion from 38 million users across tech, art, film, design, and more.

Operating with a 5% platform fee (plus roughly 2.9% + $0.30 per transaction via Stripe), Indiegogo democratized access to funding—especially for independent, bold ideas. It even rolled out equity crowdfunding in collaboration with MicroVentures post?2016.

Indiegogo has been a go?to launchpad for visionary projects—from films to gadgets to social causes.

4. Indiegogo x Gamefound

Under the leadership of CEO Julie dePontbriand, Indiegogo is once again pushing the boundaries of what’s possible in crowdfunding. By joining forces, Indiegogo and Gamefound will support creators and backers across all areas of innovation—combining their scale, global reach, and specialized tools to help more ideas secure the funding they need to succeed.

So now they’re joining forces.

Gamefound’s tech stack is becoming the engine for Indiegogo’s categories. Core enhancements include:

- Shared credential access (log in via Gamefound or Indiegogo).

- Gamefound, with its strength in tabletop, still keeps that focus but sees Indiegogo campaigns gaining viewership on its platform.

- Indiegogo keeps its iconic branding and audience—and gains new creator?friendly policies and pricing.

- The merger is strategic: Gamefound brings tools, Indiegogo brings scale.

Leadership-wise, Julie dePontbriand stays in her role; Marcin becomes Group CEO—a signal of continuity with innovation.

And reddit users are already buzzing:

“Gamefound campaigns will soon also be discoverable on Indiegogo.”— Squidmaster616

Despite some skepticism (one user noted prior Indiegogo campaigns had failed or offered false tracking info), there's a glimmer of hope that this union will upgrade trust and tools.

5. The Future of Crowdfunding

At the core of this partnership is a shared mission: to power the future of creativity. Gamefound and Indiegogo are joining forces to build the world’s most powerful, creator-centric crowdfunding platform—one that connects backers and innovators, supports creators at every step, and brings bold ideas to life.

Both teams are all-in on this vision—and we're excited to show you what’s coming next.

6. Want to stay in the loop?

For creators and backers eager to stay updated:

- Indiegogo offers newsletters—one for creators, one for campaign updates—and Gamefound encourages following its blog and creating accounts for feature news.

- A live webinar is scheduled for August 14, 2025 at 8:30?AM PT / 11:30?AM ET, featuring both CEOs discussing what’s next.

So—sign up, register, subscribe, follow—whatever your tribe, there’s a way in.

7. Conclusion

In short: Gamefound acquiring Indiegogo is a turning point. Imagine the dynamism of Gamefound’s relentless innovation blended with Indiegogo’s broad community and funding legacy. It’s not just an acquisition—it’s a reboot of crowdfunding.

For creators, this means smarter tools, better terms, broader reach. For backers, it means easier support, better visibility, and more trustworthy campaigns.

8. FAQs

Q: Will Indiegogo still exist after the acquisition?

A: Yes—Indiegogo remains as a brand and platform, now powered by Gamefound’s technology.

Q: Who leads the company now?

A: Julie dePontbriand remains CEO of Indiegogo; Marcin ?wierkot becomes Group?CEO overseeing both platforms.

Q: Can I launch a campaign now?

A: Absolutely—Indiegogo campaigns continue as usual. New tools roll out in phases—no need to wait.

Q: What new tools are coming?

A: Expect advanced pledge manager, 20+ payments, analytics, mobile app, marketing features, multilingual support, Stretch Pay, and more.

Q: When will changes go live?

A: There’s a transition underway. A webinar on August 14, 2025, will share updates and timelines.